July 8th, 2009 
Maria Helm 
Okay, “communication” is a very broad topic – impossible to cover in depth in a few paragraphs. But there are several proven and practical strategies you can immediately apply to enhance your overall effectiveness:
Use Less Words
After writing a correspondence, presentation script, web copy, blog, etc, edit it with a goal of eliminating 20-30% of the words. It’s easy to find unnecessary words if you take time to really look.
Use Visuals
Be a creative communicator by using props, pictures, stories, etc. to convey your message.
Watch Your Language
Try to avoid acronyms, jargon, technical terms, ambiguous words (a little, a lot, very, really, etc.). Don’t use words that the entire audience may not understand or often have different meanings to different people.
Avoid Rambling
Narrow your communications down to no more than three key points. Most people have short attention spans. Make sure you convey your message succinctly and clearly.
“How well we communicate is determined not by how well we say things, but how well we are understood.” – Andrew Grove
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