Y
ou too can drive sales without furthering your expenses. Consider the following tips to marketing on a budget:
- Internet sales tools - spread the word. Keep costs down by using Internet sales tools like ClickBank, Facebook or Google.
- Consider commission only sales staff. If you have a proven product or service, a bold brand and a good sales pitch, a commission only sales person could be a fit.
- Customers are the best advocates. Your clients know your products and services best. Identify potential customers who can help and create a benefit program to give incentive for referrals.
- Testimonials will always sell. Create an area on your website or social accounts where clients can shout out about their wonderful experiences with your company.
- Getting involved can open doors in your community. You are your own best spokesperson. Take time to speak at a local event to build credibility for your company.
- Hold an event of your own. If you are in a position to hold an open house for your company or host an event in your area, this is a great way to build a good reputation.
- Press releases spread the word. If your hosting or sponsoring an event, launching a new product or even moving offices, you can publish a press release online to get the word out. With non-profit events, you may even find newspapers that will print your story.
Find the combination that fits your business best.
Photo Credit: 401K



February 23rd, 2012
Maria Helm
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